AND WHERE WE ARE GOING TO.
We'll make no bones about it (we make no bones at all come to think of it). We envisage a day when every Kiwi, blokes included, will eat a soy meal and not feel like they've missed out on anything.
Truth is we know that they'll be missing out on a little cholesterol and some fat but then only you'd know. Our clever cooks are devising a whole bunch of meals that you'll be able to add into the daily repertoire and hopefully one day soon no-one will miss the heavy meat laden meal.
We've moved on from trying to prove that soy is good and animal fat is bad. Now we're dedicating our time to devising more and more delicious ways to eat Tofu and soy. And if you enter one of our monthly competitions we'll let you know about new products or recipes we come up with.